Frequently asked questions
Everything to know before you exhibit or visit.
What is Salon du Tourisme Maroc?
Salon du Tourisme Maroc is an international tourism and travel exhibition held in Casablanca, Morocco, and organised by Salon & Expo SARL. It brings together more than 500 exhibitors from more than 100 countries, including tourism boards, hotels, tour operators, airlines and travel suppliers, and welcomes more than 25,000 visitors across 15,000 m².
When and where is the show?
The 2027 edition of Salon du Tourisme Maroc will take place in Casablanca. Exact dates and venue will be announced soon on salon-du-tourisme.ma.
Is the show open to the public?
Yes. The show starts with days reserved for travel professionals, then opens to the general public. Travellers can meet exhibitors, compare destinations and take advantage of offers available during the show.
How do I exhibit?
Email [email protected] with your company name, your business and the space you need. You will receive the exhibitor pack, floor plan and an offer. Three formats are available: shell scheme stand, space only, or a national or regional pavilion.
How much does a stand cost?
The price depends on size, format and location on the floor plan. The detailed offer is sent on request with the exhibitor pack.
Who exhibits?
Tourism boards and ministries, hotels and resorts, tour operators, travel agencies, inbound agencies, airlines, cruise lines, and companies in business travel, wellness, medical tourism and travel technology.
What is the hosted buyer programme?
It is a programme that invites qualified international buyers (tour operators, agencies, MICE organisers) and schedules their meetings with exhibitors. Travel and hotel coverage depends on the selected profile.
Which conferences are planned?
Three highlights: the Tourism Investment Forum, the Sustainable Travel Summit and a day on Digital Innovation. The detailed programme will be published with the dates.
Which countries take part?
More than 100 countries take part. Morocco, the host country, presents its twelve regions. The United Arab Emirates and Spain are among the featured countries.
Who are the show's partners?
The show is supported by UN Tourism (UNWTO), IATA, WTTC, PATA, ASTA and ICCA, as well as more than 50 media partners.
How do I get press accreditation?
Accreditation is free for working journalists. Send your name, outlet and press card or assignment letter to [email protected].
How do I get to Casablanca?
Casablanca is served by Mohammed V International Airport and by the Al Boraq high-speed train from Tangier and Rabat. Preferential hotel rates will be offered to participants.
Who organises the show?
The show is organised by Salon & Expo SARL, a Moroccan trade show organiser with its head office in Tangier. Contact: [email protected], +212 661 414 832.